What & Why
Superpopups integrates with a variety of third-party tools so you can automatically send leads, track conversions, and trigger workflows without manual work. This includes:

• Email Marketing Platforms – Mailchimp, ActiveCampaign, Klaviyo, ConvertKit, etc.
  
• CRM Systems – HubSpot, Salesforce, Zoho CRM.
  
• E-commerce Platforms – Shopify, WooCommerce, BigCommerce.
  
• Automation Tools – Zapier, Make (Integromat), Pabbly Connect.
  
• Analytics & Tracking – Google Analytics, Facebook Pixel, Google Tag Manager.
  
• Webhook Support – Connect to any custom app that accepts POST requests.
  

Example Use Case:

• Send popup leads directly to a Mailchimp audience and trigger an automated welcome email.
  

Pro Tip: Before integrating, make sure you have API keys, login credentials, or webhook URLs ready — most connection issues happen because of missing authentication details.

What & Why
Connecting your email marketing tool allows you to automatically add new popup leads to your mailing list, saving you from manual exports.

Steps:

1. Log into Superpopups.
   
2. Click Integrations in the main menu.
   
3. Locate your email marketing platform from the list (e.g., Mailchimp).
   
4. Click Connect.
   
5. Enter your API key or authorize the connection via OAuth (depending on the platform).
   
6. Click Save Connection.
   
7. Open your popup campaign → Go to Form Settings.
   
8. Under Integration, choose your connected email platform.
   
9. Select the specific list or audience you want new leads to join.
   
10. Save and publish your campaign.
    

Example: Connect to ActiveCampaign and select “Newsletter Subscribers” list.

Pro Tip: If your list uses double opt-in, leads may not appear immediately — they’ll need to confirm via email.

What & Why
By sending popup form submissions to your CRM, you can instantly assign leads to your sales team and track interactions.

Steps:

1. Open Superpopups → Integrations.
   
2. Find your CRM (e.g., HubSpot, Salesforce).
   
3. Click Connect.
   
4. Authenticate by logging in to your CRM account.
   
5. Once connected, open your popup campaign.
   
6. Go to Form Settings → Integration.
   
7. Choose your CRM and map popup form fields to CRM fields (e.g., Name → First Name, Email → Email Address).
   
8. Save and publish.
   

Example: Map “Phone Number” from popup to “Mobile” field in Zoho CRM.

Pro Tip: Always double-check field mapping — mismatched fields can cause data loss or incorrect records.

What & Why
E-commerce integrations let you show targeted popups based on cart activity and sync order data with your marketing tools.

Steps:
For Shopify:

1. In Shopify, go to Apps → Visit App Store.
   
2. Search for “Superpopups” and install the app.
   
3. Log in with your Superpopups account to link it.
   

For WooCommerce:

1. Install the Superpopups for WooCommerce plugin from WordPress Plugins.
   
2. Activate the plugin and enter your Superpopups API key (found in your dashboard under Account Settings → API Keys).
   
3. Once connected, you can:
   
   • Show popups based on cart value.
     
   • Offer discounts to abandoning customers.
     
   • Sync leads to email lists.
     

Example: Show “Free Shipping” popup when cart total exceeds $50.

Pro Tip: For dynamic cart-based popups, ensure real-time sync is enabled in your integration settings.

What & Why
Zapier (and similar tools like Make or Pabbly Connect) allow you to connect Superpopups with 1,000+ other apps — no coding required.

Steps:

1. Sign in to your Zapier account.
   
2. Click Create Zap.
   
3. Choose Superpopups as the Trigger app.
   
4. Select your trigger event (e.g., “New Form Submission”).
   
5. Connect your Superpopups account using your API key.
   
6. Choose an Action app (e.g., Google Sheets → Add Row).
   
7. Map fields from the popup submission to your chosen app’s fields.
   
8. Test and publish the Zap.
   

Example: Send every new popup lead to a Google Sheet for team visibility.

Pro Tip: Use Zapier filters to create more advanced workflows, such as only sending leads with specific tags to certain tools.

What & Why
Webhooks allow you to send data from Superpopups to any system that can receive HTTP POST requests — useful for custom integrations.

Steps:

1. In Superpopups, open your campaign.
   
2. Go to Form Settings → Integrations.
   
3. Select Webhook.
   
4. Paste your endpoint URL (from your receiving system).
   
5. Choose the data format (JSON or form data).
   
6. Map fields if necessary.
   
7. Save and publish.
   

Example: Send lead data to a custom-built CRM.

Pro Tip: Always test webhooks with a tool like Webhook.site before sending to your live system.

What & Why
Testing ensures data flows correctly before your campaign goes live.

Steps:

1. Open your connected popup on your website.
   
2. Fill in the form with test data.
   
3. Submit the form.
   
4. Check your connected app (e.g., Mailchimp list, CRM contact record).
   
5. If data doesn’t appear, review your integration logs in Superpopups → Integrations → Logs.
   

Example: Submit “Test User” and confirm it appears in your ActiveCampaign audience.

Pro Tip: For email tools, test with a real email address — some platforms reject “test@test.com” style entries.